Jack Van Cleaf

Jack Van Cleaf was still an independent artist when “Rattlesnake” became a viral hit in 2023, earning praise from songwriters like Noah Kahan (who hand-picked Jack as the opening act on his sold-out Stick Season Tour) and Zach Bryan (who began covering the song online). For Jack, it felt like a pivotal moment in a career that had been building since his teenage years.

JVC was born during that period of anxiety, self-examination, and newfound freedom. It’s a sharply-written record that measures the long, winding road from past to present. Sometimes that road is literal, with songs like “Shouldn’t Have Gone to L.A.” finding Jack in transit, caught between locations without a clear anchor, his heart in search of a place to land. Elsewhere, the album traffics in metaphor, whether Jack is singing about the road to ruin in “Thinkin’ About It” (a candid look at suicidal ideation, laced with resonator and acoustic guitars) or tracing the similarities between romantic obsession and substance abuse with the countryfied “Using You.”