Explore St. Louis has partnered with Connect to conduct a strategic planner focus group of targeted meeting planners. During this Focus Group, you can expect:

  • An immersive experience of St. Louis as a meeting destination during which you’ll be asked to prepare your thoughts and impressions
  • Your airfare, hotel, transportation, and meals will be fully covered
  • A moderated conversation with your fellow senior meeting professionals regarding your thoughts on meeting industry trends, A CVBs role in the selection process, and St. Louis as a potential host for your meetings
  • In exchange for your input and candid feedback Connect will provide each focus group participant with a $100 gift card of your choice to Apple, Lululemon, Target, and more

To help achieve maximum results, participation in this Focus Group will be limited. Focus Group attendees may be asked to participate in on-camera interviews with the Connect Meetings editorial team in preparation for an upcoming editorial feature.

To apply for one of these exciting St. Louis experiences, please contact Jessica Warren, at

Who do you think you are?

February 27-29, 2020: Lose yourself in history by exploring one of the nations most dynamic destinations that began as a humble fur trading post in 1764. Work with a genealogy expert at the Missouri Historical Society to learn about your own family’s history, as well as navigating some of the historical sites throughout St. Louis.

Taste of St. Louis Neighborhoods

April 2-4, 2020: Enjoy a private culinary lesson with an award-winning St. Louis chef/restauranteur, as well as a visit to a local chocolatier to make your very own masterpiece. This experience will highlight the region’s diverse and eclectic neighborhoods where you can shop, eat and explore until you drop.

Take a Walk on Our Wild Side

June 11-13, 2020: Go behind the scenes at some of the top animal attractions in the country. You’ll come face to face with animal and aquatic species from around the globe during your interactive visit to St. Louis’ most famed animal attractions.

Birthplace of American Brewing

October 8-10, 2020: St. Louis is the home of American brewing. Tour the original Anheuser-Busch Brewery and enjoy a tasting tour with brewmasters from some of the top craft breweries in the country. You’ll sample local favorites at unique St. Louis beer destinations and drop in for visits at a few St. Louis icons along the way.